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Insights

Notes from the studio, page 16

Branding, websites, and the business behind both.
Insights3 min read

Spring Property Group Case Study: Branding and Website for a Multifamily Property Management Company

How Splash Creative built the brand identity and website for Spring Property Group, a full-service multifamily property management company across Southern California. The core challenge: three audiences (property owners, residents, prospective partners) with different trust signals, one brand that needed to satisfy all three without losing credibility with any. Covers the multi-audience architecture problem in property management branding, the positioning approach, and how the engagement was scoped. If you run a property management company, real estate firm, or CRE operation and your brand no longer matches the quality of your portfolio, this is what the process looks like.

Insights2 min read

Etz Chaim: Building a Shul Brand That Actually Feels Like Home

Etz Chaim: The Englewood Shtiebel is a warm, growing Orthodox shul in Northern New Jersey. Splash Creative is their long-standing creative partner, handling brand identity, website, and social content for a community that deserved better than what most shuls settle for.

Insights2 min read

The Shuk: Building a Brand That Could Live Everywhere, Building, Tote Bag, and Instagram

The Shuk is a creative community and arts marketplace in Englewood, NJ. The brand had to be bold enough to anchor a physical space, flexible enough to work across merchandise and digital, and warm enough to actually feel like community. Splash Creative built the identity.

Insights2 min read

The Simchat Torah Project: Building a Global Jewish Initiative From Scratch on a Deadline

The Simchat Torah Project is a global initiative led by Mizrachi-UK to memorialize Israeli soldiers and civilians killed on and after October 7th. Splash Creative built the full operational engine (brand, website, and campaign materials) fast enough to reach shuls worldwide before Simchat Torah.

Insights2 min read

Wise Family Pastures: Packaging and Photography That Finally Match the Product

Wise Family Pastures is a kosher organic meat and poultry brand founded in 1992 with a loyal following and decades of reputation. The packaging and photography weren’t keeping up with the quality of the product inside. Splash Creative redesigned both.

Insights2 min read

Yid to Yid: Building a Peer-to-Peer Fundraising Brand That Feels Human

Yid to Yid is a peer-to-peer fundraising platform built for the Jewish community, connecting donors directly with families in need. The brand, site, and campaigns all had to feel warm enough to earn trust while credible enough to handle real fundraising at scale.

Case Studies2 min read

How Splash Creative Built RosettiStarr’s Digital Presence for the World’s Most Demanding Clients

RosettiStarr is an international intelligence, investigations, and cybersecurity firm serving AmLaw Top 100 law firms, major private equity funds, and C-suite executives. The website had to communicate depth of capability and caliber of team, without saying too much. Here’s how Splash Creative built it.

Case Studies2 min read

How Splash Creative Built SwiftHealth’s Brand and Website Around One Promise: Your Health, On Your Terms

SwiftHealth is a concierge healthcare platform offering mobile IV therapy, in-home medical care, and telehealth across NYC and New Jersey. The brand and website had to communicate speed, professionalism, and warmth simultaneously, while moving a wide range of customers quickly toward booking.

Case Studies2 min read

How Splash Creative Became Huug’s Full-Stack Digital Partner: Shopify, Klaviyo, and Copy

Huug is a New York-based intimates brand with a growing ecommerce presence. They needed a partner who could work across the full stack (custom Shopify development, Klaviyo email flows, and on-brand copywriting) not as a one-time project, but as an embedded ongoing relationship.

Case Studies2 min read

Isaac Mizrahi x Splash Creative: Building Campaigns With a Voice Like No One Else in Fashion

Isaac Mizrahi New York is one of fashion’s most iconic names: wit, color, and a distinctly joyful point of view. Splash Creative built ad campaigns that had to match that energy exactly: fun and irreverent without losing the brand’s polish, driving tune-in to live QVC events while stopping the scroll.

Case Studies3 min read

How Splash Creative Built Campaigns for RexMD in One of Advertising’s Hardest Categories

RexMD is a men’s telehealth platform making ED medication accessible and discreet. The challenge: advertising a topic men don’t talk about, in a category loaded with stigma, without going clinical or going too far the other direction. Here’s how Splash Creative solved it.

Case Studies4 min read

How Splash Creative Built the Oathe Group Brand: Discretion as a Design Principle

Co-founded by NBA star Kyle Kuzma, The Oathe Group is a private office for elite athletes and visionary founders. The brand had to communicate exclusivity and credibility to exactly the right people, without giving too much away to everyone else.

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