Healthcare

MetaboliK Health

A brand and buying path for a different kind of signup.

Client: MetaboliK Health
Scope: Identity, guidelines, and Shopify customization

Brand GuidelinesColor + TypographyLogo + Visual IdentityShopify Setup + Customization

The context

MetaboliK is a medical weight management platform with a subscription-based offer.

The question

The site needed to explain the program while recognizing that visitors must qualify before joining.

The decisions

We developed a flowing M mark, a teal and lavender palette, and clear typography. The Shopify experience connects program information and pricing with an eligibility flow.

What changed

The identity and site give the offer a consistent presentation and make qualification part of the visitor journey.

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