Splash Creative, Red Antler, and Pentagram: stage fit
By David Herskowitz, Founder and Creative Director
A stage-fit comparison. Splash Creative is a founder-led studio in Englewood, NJ, for mid-market NYC and North Jersey companies. Competitor prices are quoted only when published. No scores.
Key takeaways
- Splash wrote this page and included itself. It does not score firms.
- Splash is the founder-led studio in Englewood, NJ, for companies that want identity and a website from one team.
- Splash floors: identity from $15,000, websites from $15,000, brand and website from $30,000.
- Red Antler and Pentagram prices are not invented here. The sourced notes are on the alternatives page.
Branding
A brand should make the business easier to understand.
We help businesses work out what they stand for and give that thinking a recognizable form. Positioning, identity, language, and application are developed as one connected system.
Brand identity from $15,000.

Splash Creative is for founder-led and mid-market companies in New York City and North Jersey that want a senior team on the identity and the website. Large consultancies are a different stage and a different buying process. This page compares Splash Creative with Red Antler and Pentagram on that fit question. Splash wrote it and included itself. It does not score anyone, and it does not invent a competitor's fee.
The studio is at 34 S Dean St, Suite 206, Englewood, NJ 07631. There is no New York City office. David Herskowitz is Founder and Creative Director. About, pricing, and our work are the primary pages. The sourced firm notes, read on November 3, 2026, are on Red Antler alternatives.
Stage fit
| Splash Creative | Red Antler | Pentagram | |
|---|---|---|---|
| Who it is built for, in this comparison | Founder-led and mid-market companies that want identity and a website from one Englewood studio, serving NYC and North Jersey | A consumer launch studio. Read their own about page before treating that as your brief. | A multi-disciplinary studio with partners in more than one city. Read their about page. |
| Where the studio says it is | Englewood, NJ. No New York City office. | The alternatives page quotes their about page: New York, NY, with no street address on the pages read. | The alternatives page quotes New York, London, and other cities on their contact page. |
| Published starting price | Brand identity from $15,000. Websites from $15,000. Brand and website from $30,000. | Not published, on the pages cited November 3, 2026. | Not published, on the pages cited November 3, 2026. |
Shopify builds at Splash are from about $20,000. Packaging is from about $8,000 per SKU. Those are Splash floors, not a comparison.
How to use the table
If the budget is at the Splash floors and the job is strategy, identity, and a site, start with pricing and how we work. If you need a firm that publishes media planning as a core service, read that firm's site. Splash's published services do not include paid media buying. Startup branding and rebranding are the Splash service pages. CoverWhale is one published brand and website.
Frequently asked questions
Is this a ranking?
No. There is no score and no winner. Splash is one of the firms in the table because Splash wrote the page.
Did you estimate Red Antler's or Pentagram's fees?
No. The alternatives article records that the pages read on November 3, 2026 do not publish a starting price. This page does not fill that in.
Where is Splash, if the search says New York?
In Englewood, NJ. The studio serves New York City clients from that address. There is no New York City office.
Have a related question?
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“Splash delivers powerful brand ID, slick websites and UX, beautiful graphic design, and intelligent software solutions. Great team, great experience, great creative partners.”
