Skip to content
Splash Creative
Let's talk
← All work

Financial Services

Oak Funding

A lending identity rooted in stability and growth.

Client
Oak Funding
Scope
Identity and website
Brand GuidelinesColor + TypographyCustom Site DesignLogo + Visual Identity

The context

Oak Funding works in real estate finance, with an owner’s perspective as well as a lender’s.

Oak Funding project detail

The question

The firm needed a brand that could introduce that point of view clearly.

The decisions

We designed a hand-drawn oak tree mark with a hidden upward arrow and substantial roots. Forest green and warm gold carry the idea across the identity and website.

What changed

The business has a distinct visual language and a digital home that bring its positioning together.

Oak Funding project detail
Oak Funding project detail
Oak Funding project detail
Oak Funding project detail
Oak Funding project detail
Oak Funding project detail

Have a project like this? Tell us what you’re working toward.

Discuss a similar challenge

More work.

All work