Most DTC brands split their launch budget between a branding agency and a Shopify development agency. The result: two vendors who don’t fully understand each other’s work, a visual identity that doesn’t translate cleanly to the store, and a launch that looks like it was assembled in parts rather than designed as a system.
Splash Creative is a Shopify design and branding agency in New York City serving DTC brands across NYC, New Jersey, and the tri-state area. We build brand identities and custom Shopify stores together, from one senior-led team — brand strategy, visual identity, custom theme design, Shopify development, and Klaviyo integration in a single engagement. David Herskowitz leads every project personally. Projects start at $20,000; brand plus Shopify store typically runs $35,000–$65,000. Talk to David about your DTC store.
Below is an honest comparison of the strongest Shopify agencies for DTC brands — by buyer fit and what each one is actually built for. For NJ-based DTC brands specifically, see our New Jersey Shopify agency page.
Shopify Agency Comparison for DTC Brands: Quick Reference
| Agency | Best For | Price Range | Key Differentiator |
|---|---|---|---|
| Splash Creative | DTC brands in skincare, beauty, CPG, wellness needing brand identity AND Shopify store from one team | $20K–$65K | Brand strategy + custom Shopify + Klaviyo in one senior-led engagement; David leads every project; NJ and NYC |
| Barrel | Established DTC brands needing Shopify Plus rebuild with strong CRO focus | $40K–$150K | Shopify Plus Partner; deep DTC track record in health, wellness, and food |
| Electric Eye | Growth-stage DTC brands with brand handled; CRO-focused Shopify development | $25K–$100K | Conversion-rate optimization methodology; strong paid social integration |
| Fuel Made | Established DTC brands at $5M+ revenue; complex app integrations | $50K–$200K | Shopify Plus specialist; subscription and loyalty complexity |
| We Make Websites | Premium and luxury DTC brands with international retail ambitions | $75K–$250K | Global Shopify Plus agency; strong luxury brand track record |
Related: Shopify design agency NJ | Shopify vs. custom website for a DTC brand | Migrate to Shopify without losing SEO | Klaviyo email marketing agency NJ | Shopify agency for DTC skincare brands | Talk to David
