Splash Creative is a Shopify Partner agency based in Englewood, NJ, serving New York City, specializing in DTC skincare, beauty, and consumer packaged goods brands. We design and build brand-led Shopify stores — custom theme development, brand strategy, and Klaviyo integration from one senior team. David Herskowitz leads every project personally. Projects start at $20,000. Talk to David about your Shopify store.
We work with DTC skincare, beauty, wellness, and CPG brands that need more than a template swap. If your brand looks generic in a premium category, if your product detail pages aren’t converting at the rate your product deserves, or if you’re leaving retention revenue on the table without a Klaviyo email layer — that’s the work we do. As a Shopify Partner studio serving NYC, we’ve rebuilt underperforming DTC stores from the PDP up, launched new brands on Shopify with custom themes built to convert from day one, and integrated Klaviyo retention flows. For one DTC apparel client, abandoned cart and checkout flows drove about $240,000 in revenue over 12 months, about 20% of all automated email revenue.
If your NJ-based or NYC-based DTC store is already live on Shopify but underperforming — low conversion rate, high cart abandonment, or a visual identity that doesn’t match the quality of your product — that is an engagement we handle as well. We audit existing stores, identify the specific brand and conversion gaps, and rebuild from there. Most underperforming DTC Shopify stores share the same three problems: a product detail page that doesn’t do the selling work, a visual identity that looks generic in a premium category, and no Klaviyo retention layer. We fix all three from one senior Shopify Partner team in New York City.
Related: Shopify design agency in New Jersey | Shopify vs. custom website for a DTC brand | How to migrate to Shopify without losing your SEO | Klaviyo email marketing agency NJ | Supplement branding agency | Talk to David about your Shopify store
