Branding Agency · New York City

A branding agency in NYC for companies that take their brand seriously.

Splash Creative is a strategy-led branding studio in New York City. We design brands, identities, and websites for startups, consumer brands, and growing companies across NYC and the tri-state area. Fixed scope. Fixed fee.

  • 15+ years serving NYC brands
  • 200+ brand and web projects shipped
  • Fixed-fee engagements
(Who we work with)

New York is competitive.
Your brand has to do the work.

We partner with NYC-based businesses where the brand is the difference between getting noticed and getting passed over. Companies who know that visual polish and strategic clarity aren’t separate decisions.

NYC startups

Pre-seed through Series B. You’ve got a product, real customers, and a fundraise window where the brand needs to look like the next category leader, not a side project.

Consumer & lifestyle brands

Food, beverage, beauty, fashion, hospitality, fitness, and home brands selling in NYC retail or online. We design brand systems that work in store, on shelf, on screen, and on social.

Mid-market services firms

Professional services, agencies, and B2B companies between $2M and $200M revenue who’ve outgrown the original brand and need to look the part of where the business is going.

(What we do)

Branding services for NYC companies.

End-to-end branding from strategy through identity, packaging, and website. Take the whole engagement or just the piece you need.

(01)

Brand Strategy & Positioning

Workshops, competitive audits, and positioning frameworks that decide who you are before you decide what you look like. For NYC startups, founders, and growing companies that need a defensible brand story.

(02)

Visual Identity & Logo Design

Logo systems, type, color, and full brand guidelines built to scale across digital, print, retail, and packaging. Includes brand book and usage rules so your team can deploy it without us.

(03)

Website Design & Development

Custom websites on WordPress and Shopify, designed in lockstep with the brand. Conversion-focused, fast, and built to last — not template flips.

(04)

Packaging & Print Design

Packaging systems, retail collateral, editorial, and event design for NYC consumer brands, hospitality, and lifestyle businesses that live in the physical world too.

(05)

Rebrand & Brand Refresh

For established NYC businesses outgrowing their original brand. Audit, strategy, and a measured rollout so you keep your equity while modernizing the system.

(06)

Marketing & Content Systems

Email, social templates, sales collateral, and content systems built on top of the brand so marketing scales without breaking visual coherence.

(How we work)

A fixed scope, a fixed fee, a fixed timeline.

Every engagement is scoped in writing before kickoff. You know what you’re getting, when you’re getting it, and what it costs. No surprise invoices.

  1. 01

    Strategy & positioning

    Workshops, competitive audit, audience and category review. We end with a written positioning statement and brand strategy you can defend to your investors and your team.

    Weeks 1–2
  2. 02

    Identity design

    Logo, typography, color, photography direction, and the supporting brand system. Two design directions, then refinement based on real applications, not abstract preferences.

    Weeks 3–6
  3. 03

    Brand guidelines & assets

    Full brand book, working files, templates, and usage rules. Built so your in-house team or external partners can deploy the brand without us being in every email thread.

    Weeks 6–7
  4. 04

    Launch & rollout

    We sequence the rollout — website, packaging, social, sales collateral — so the brand lands as a single moment, not a drip over six months. Available as a retainer afterwards if you want continuity.

    Weeks 7–8+
(NYC credentials)

Built in New York, for New York businesses.

Splash Creative has been designing brands for New York companies for over fifteen years. We know how the city moves — the pace of Manhattan, the design sensibility of Brooklyn, the cultural specificity of Queens. We work with clients across all five boroughs and the broader tri-state area.

  • In-person workshops in NYC for kickoffs and brand presentations.
  • NYC client base spanning consumer, hospitality, professional services, and startups.
  • Local market understanding — we know what works in NYC retail, hospitality, and professional services because we’ve been doing it here for fifteen years.
  • Tri-state coverage — also serving Jersey City, Hoboken, Westchester, Long Island, and southern Connecticut.

Good questions. Honest answers.

Common questions about hiring an NYC branding agency. Still wondering? Ask us directly.

What does a branding agency in NYC cost?

Most NYC branding engagements at Splash Creative fall between $15,000 and $75,000 depending on scope. A logo and identity system for an early-stage startup typically starts around $15,000. A full brand strategy plus identity plus website is usually $40,000 to $75,000+. We scope every project up front with a fixed fee, not hourly billing.

How long does a branding project take?

A focused logo and identity engagement runs 4 to 6 weeks. A full brand strategy and identity engagement runs 8 to 12 weeks. Branding plus website together usually takes 12 to 16 weeks end to end. We commit to a timeline in writing before kickoff.

Do you work with NYC clients in person?

Yes. We meet NYC clients in person for kickoff workshops, presentations, and key milestones. Day to day work and reviews happen remotely so we can move fast. We work with clients across the five boroughs — Manhattan, Brooklyn, Queens, the Bronx, and Staten Island — plus the broader tri-state area.

What kinds of NYC businesses do you work with?

We work with NYC startups, consumer brands, hospitality and restaurant groups, professional services firms, and growing mid-market businesses. Sweet spot is companies between $2M and $200M in revenue, or pre-seed to Series B startups with a real product and a real go-to-market.

How is Splash Creative different from other NYC branding agencies?

Three things. First, we lead with strategy — we won’t design a logo before we know what you stand for. Second, we ship fixed-fee, fixed-scope engagements so you know the cost up front. Third, we build the brand and the website together when you need both, which means no handoff drift between the agency that designed the brand and the team that built the site.

Do you do branding only, or also web design and development?

Both. Many NYC clients hire us for branding plus website together because the handoff is the most expensive part of a rebrand. We design and build on WordPress and Shopify, in-house, so the brand system is deployed by the same team that defined it.

Can you work with our internal marketing team?

Yes. We work with in-house marketing leaders, design teams, and creative directors. Our deliverables include full brand guidelines, working files, and a handoff session so your team can run with the system independently after launch.

Do you offer ongoing marketing support after the brand launches?

Yes. We offer monthly retainers for design, web, and marketing support after launch — typically 20 to 60 hours per month — so the brand keeps evolving without you having to rebuild the relationship every quarter.

Ready to talk about your brand?

Tell us where you are — launching, rebranding, or somewhere in between. We’ll respond within one business day with whether it’s a fit and what the next step looks like.

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