(About Project) Peas, Love & Carrots is the kosher food brand of Danielle Renov — bestselling cookbook author, Instagram personality, and the go-to voice for busy families who want real, delicious food on the table.

Industry

Food Media & Publishing / Food & Beverage

Project Type

Email Marketing
Video + Motion
Web Design + Development

Location

Jerusalem, Israel

Deliverables

Book Design
CPG / Packaging
Custom Site Design
Email Design

(Challenge)

A beloved food personality with a massive following — and a brand scattered across too many touchpoints.

Danielle had the audience, the recipes, the personality, and the products.

What she needed was a creative partner who could pull it all together and make every touchpoint — the site, the emails, the books, the packaging — feel cohesive, joyful, and unmistakably her.

(Approach)

We built a full creative ecosystem around one of kosher food's biggest names.

The website brings Danielle's warmth and humor to life, housing hundreds of recipes, her cookbook series, and a growing shop — all in one beautifully organized home.

We design her newsletter to keep her community engaged between posts.

We've designed and launched her Micro Peas mini cookbook series.

And now we're bringing that same energy to her spice blend line — from her heart to your home.