If you are searching for a web design agency in New York, two names that come up consistently are Splash Creative and Huemor. Both produce quality work. But they are built for very different clients, and choosing the wrong one will cost you time, money, and momentum.
This page gives you an honest, side-by-side look at both agencies so you can make the right decision for your business.
Who Is Huemor?
Huemor is a New York-based web design and UX agency with a strong reputation for high-quality digital experiences. They do excellent work, particularly in UX strategy and interactive design. Their portfolio skews toward larger, established companies, and their process is thorough and research-heavy.
That thoroughness comes with trade-offs:
- Project minimums typically start at $75,000 or higher
- Timelines tend to be longer, reflecting an enterprise-grade process
- The focus is primarily on web design and UX, not brand identity or broader creative strategy
- Best suited for companies with dedicated internal marketing teams who can support a longer engagement
If you are a large enterprise with a significant budget, a full internal team, and a defined brand already in place, Huemor is worth serious consideration.
Who Is Splash Creative?
Splash Creative is a full-service creative agency founded in New York in 2010 by David Herskowitz. Over 15 years and 200+ projects, the agency has built a reputation for doing brand identity and web design together, for companies that need both handled by one senior team.
Key facts about Splash Creative:
- Projects start at $15,000, making senior creative leadership accessible to growth-stage companies
- Services span brand strategy, brand identity, web design, Shopify development, Klaviyo email, and AI implementation
- Direct senior access throughout every project, from kickoff to launch
- Faster timelines without sacrificing strategic depth
- Works across industries: DTC brands, founder-led businesses, real estate, financial services, and healthcare
The core difference is scope. Splash Creative does not just build websites. It builds the brand behind the website, and then executes across every digital touchpoint. That combination is rare at the senior level without enterprise pricing.
Side-by-Side Comparison
| Factor | Splash Creative | Huemor |
|---|---|---|
| Location | New York City | New York City |
| Project Minimums | From $15,000 | $75,000+ |
| Core Services | Brand identity, web design, Shopify, email, AI | Web design, UX strategy |
| Timeline | Faster, senior-led | Longer, enterprise-grade |
| Senior Access | Direct throughout | Varies by team structure |
| Ideal Client | Founder-led, growth-stage, DTC | Enterprise, large brands |
| Founded | 2010 (15+ years) | 2012 |
Where Huemor Wins
Huemor has strong UX credentials and a well-honed process for large-scale digital projects. If you are a mid-to-large enterprise with a healthy budget, an established brand that does not need rethinking, and the internal bandwidth to support a long engagement, Huemor’s thoroughness pays off. Their portfolio of polished, high-traffic sites speaks for itself at the enterprise level.
Where Splash Creative Wins
Splash Creative wins when you need more than a website. If your brand also needs work, if you want a senior team from day one and not a revolving door of junior staff, or if your budget is real but not enterprise-scale, Splash is the stronger fit.
The agency’s 15-year track record across brand and web means you are not managing two separate agencies or trying to bridge a gap between a branding firm and a dev shop. Strategy, identity, design, and development all live in one place, under direct senior leadership.
Splash also works faster. A founder who needs to launch does not have a six-month runway for enterprise process. Splash is built to move with urgency without losing quality.
Who Should Choose Splash Creative?
- Founder-led companies ready to invest in brand and web at the same time
- DTC brands that need Shopify plus a brand that can hold attention
- Growth-stage businesses that want senior creative strategy without enterprise pricing
- Companies in real estate, financial services, or healthcare that need polished positioning and digital presence
- Any team that wants direct access to senior creative leadership, not project managers
Who Should Choose Huemor?
- Large enterprises with budgets starting at $75,000 or higher
- Companies with an established brand that need a website redesign only
- Organizations with internal marketing teams that can support an extended engagement
Frequently Asked Questions
What is the main difference between Splash Creative and Huemor?
Huemor is built primarily for enterprise clients with large budgets and long timelines. Splash Creative is a full-service brand and web agency that works with growth-stage and founder-led companies, offering both brand identity and web design from a senior team, with projects starting at $15,000.
How does Splash Creative’s pricing compare to Huemor?
Huemor typically works with enterprise budgets starting around $75,000 and above. Splash Creative’s projects begin at $15,000, making senior-level creative work accessible to founder-led businesses and growth-stage companies that are not yet at enterprise scale.
Which agency is better for a founder-led company that needs both brand and web?
Splash Creative is built for this. The team handles brand strategy, identity design, and web development under one roof with direct senior access throughout every project. Huemor is a strong choice for larger enterprises, but its model and pricing are calibrated for that scale, not for growing founder-led businesses.
Ready to Talk to a Senior Creative Team?
Splash Creative has been helping founder-led companies and growth-stage brands build their identity and web presence since 2010. Projects start at $15,000. You get direct senior access from day one.
